Advertising is all about grabbing attention and today’s word it’s becoming increasingly difficult. Young and Rubicam has developed a stunning non-profit campaign against people driving under the influence of alcohol.  The idea was to create a giant bottle from 80 car frames with the copy “Don’t Drive and Drink” on it. The campaign runs for 3 months on [...]

This is simply awesome, brilliant and downright aggressive. Germanwing Airlines went onto a competitor airline and introduced a unique type of advertising to the industry. See the following video.

A lot of controversy around Hunky Dorys’, a chip manufacturer recent ad campaigns featuring hot models playing rugby with suggestive copy such as ‘Tackle these’. Additionally there’s an interactive website created for the campaign with locker room where you get to download wallpapers of the girls.

Bristol-Myers Squibb has launched a new advertising campaign for its Alca-Luftal antacid. Created by Lew’Lara/TBWA the campaign shows, in a funny way, how food can bring us some unpleasant surprises. The ads are running in local newspapers, magazines and posters.

The commercial titled Talk them dead, Girlfriend was done by Mudra advertising agency for Drive Safely with Mobile Phones (Bangladore City Traffic Police company) in India.

This is a brilliant campaign by FedEx. It’s simple and communicates the message of mail across the world perfectly.