This is a brilliant campaign by FedEx. It’s simple and communicates the message of mail across the world perfectly.

It’s fairly common and true that sex sells and Diesel is advocating that open in a nice, fun sort of way in this campaign.

This ad is brilliant and beautiful in quite a few ways. The problem often faced with an asking for donation is getting it. Often I see an ad for donation and it gets me on the spot but after walking off, I’m again consumed with my own problems. Coin-Shells by Salvation Army solves this by giving you a way, on the spot, to donate to their cause. It’s quite brilliant actually.

Over and over we’re constantly shown ads that ask us to save the Earth and it’s a message worth delivering until… well until it’s too late. I do think there should be a site where we can go to track how we’re doing on this matter. That would be cool. Anyway, on topic, these ads [...]

I love this one. It’s really a smart piece of advertising taking the phrase ‘faces will be arranged’ literally by creating a puzzle out of the faces of the boxers. I mean, there’s really not much to critique because it’s simple, creative, effective and brilliant. It’s also pretty funny.

When you first look at this ad it’s funny but if you take the time to read the news copy below, it’s anything but. Essentially what it says is that you could be indirectly financing terrorists and their activities. I don’t know about anyone else but the thought of that is jolting. I’m honestly shocked [...]